Explanation of your prior experience of and learning similar products

My prior experience is planning and producing work in media. where we did several units in media like Unit 14/16, Unit 15, Unit 3 and Unit 2.  

In Unit 14/16 we did a Radio drama that was about this girl named Avery goes to the dark web and meets a person that she things is a similar age to her but when they do meet up in real life it's not as she expected, and we needed to plan it out before we started on it. We needed a script for the voice actors, voice release form, conducting recce's, legal and ethical issues, considerations, funding, launch date, production schedule, to plan what we are doing for the week so that we are prepared and a key personnel list. For Unit 15 we had to do the same thing but instead of a radio drama we did a TV ident and we had to do things like a risk assessment and location recce because in an ident the risk assessment and location recce is more important because the audience would be able to see the environment instead of just listening to it like you would do in a radio drama. In Unit 3 I learnt how to do a thriller trailer which is called 'Revenge' where we did things like Storyboards and shooting scripts. We also did an animatic that we didn't do in the radio drama or the TV idents, which meant that I learnt a new skill while doing this particular unit because before then I didn't know how to do an animatic. Animatic was like a storyboard but with sound effects and what we did is just used our storyboards and edited it so that it looked like an animation.

I feel like now I have a lot of experience with the camera and all the different shots that I would need to include, such as mid shots, long shots, close-up, wide angle etc. Which was from the thriller trailer for unit 3. I also have experience on shooting videos that are 4 minutes long and also videos that are short that are about 30 seconds which was the TV ident. Which shows that I can do videos that are long and also short. I have a lot of experiences with scripts and planning pre-production like mood boards, storyboards, legal and ethical requirements/issues since I did one for Unit 3, Unit 14/16 and also Unit 15. I also have experience with editing since I edited in most of my units that I did. My weakness would be a print advert since I haven't done that yet.

The area I would need to develop on is the print advertisement because I've never done it before, so I would need to know how to put the images in the right place to make it look nice. To make sure to use the colour scheme for the company, for Cadbury it would be purple, orange and white. I would also need to add text on the print advert so that the audience would know what I am talking about. I would also need to get familiar with using photoshop, I have used it before but I am not as good with it as I am with editing in Final Cut Pro.